July 2, 2021

Software is just about everything when it comes to creating content, publishing it, then subsequently promoting it to the world. A baseball player needs a bat, a runner needs running shoes and a digital marketer needs great tools to be creative.Typically I put software in the three major categories below in both free and paid

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June 24, 2021

Learn where you can optimize your internet strategy in 3 easy steps: Step 1Fill out the form below so we can get more information about you and your digital marketing goals: 0 of 350 Send Message Step 2When I receive your request I’ll email you back to schedule a 15 minute consultation with you over

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June 24, 2021

When Yoanoke was started in September of 2020 (originally Yonoke.com), it stemmed from the apparent lack of content curation in Roanoke when searching for things-to-do topics. When searching “best happy hour” on a Friday afternoon, all of the results were restaurants websites that had a small section on happy hour. When searching “stand up comedy”

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June 24, 2021

A backlink is a link from one website to another. It’s not a complicated idea, however, backlinks are an important metric that Google uses to determine the authority of a page so it’s a topic worth studying if you’re interested in ranking higher in the search results. The two types of links we’ll focus on this

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June 24, 2021

I think we’ve all heard the term content marketing throughout the digital advertising space but I’ve also found that not everyone knows exactly what content marketing is. The definition of content marketing according to the Content Marketing Institute is “a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract

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